The next day, the stock market crashes, and Yonhap reports that the company is in danger of being taken over by foreign buyers. Yonhap says that the defect was the result of the company's "viral marketing tactics" and that the heir to the company, Hyung Won-Kang, renounced his position as successor. The elder son of Yonhap's founder, Kim Yong-Jung, was killed in the accident, and his body was taken to the hospital. The eldest son of the founder of the country's second-largest company, Yong-Hyun, was also killed, along with his wife, in the same accident.